How a Waitress at Denny’s Built a Billion Dollar Beauty Brand: This Incredible Story Will Unlock Your Purpose!

If you’ve ever dreamt of doing something big, today's episode will get your head spinning, open your heart, and inspire you to take the leap. It doesn’t matter how young or how old you are. You are meant to go big, to swing for the fence, and to do something no one has ever done before. No more small plans. You have something big to do. And there’s no better person to inspire you to make big plans than my friend and IT Cosmetics Founder, Jamie Kern Lima. Jamie went from serving up stacks of pancakes at Denny’s to creating a product that would help millions of women around the world feel confident in their own skin. Today you’ll hear the story of how she transformed the beauty industry, created the most successful product launch in QVC history, and ultimately sold IT Cosmetics to L’Oreal for 1.2 billion dollars (becoming the first female CEO at L’Oreal in their history). If you think Jamie had it easy on the way there, you’d be wrong. And you won’t have an easy time either, but so what? Her story is a rollercoaster of rejection and disappointment, fear, self-doubt, and near bankruptcy. But when you’ve got big plans, you just keep going. Jamie never lost faith, and today she is teaching you how to never give up on your big plans either. In today’s episode, you will learn What to do when you have no idea what you’re doing. Why it’s okay to do something that’s been done plenty of times. What it’s like to pitch live on QVC. How to handle someone saying “Women won’t buy from someone who looks like you.” How to believe in yourself when nobody else does. A truth about success we rarely ever hear about. What to do when QVC says “NO you can’t sell that way.” How to react when some idiot tells you they won’t invest in you. How to break into an industry event and pitch your idea. How to harness belief in yourself when you want to give up. Wow. Just wow. If you don’t know what to get the graduates in your life, send this episode because it’s a real gift. Xo Mel In this episode, you’ll learn: 4:50: Introducing today’s guest- my good friend, Jamie Kern Lima. 7:30: Jamie learned this important skill while working as a server at Denny’s. 9:00: Never disregard the seasons of your life that feel setbacks. 10:00: What the hell does it mean that our lives are happening “for” us? 10:45: Here’s how Jamie defines life’s purpose. 13:15: If you hate your job, listen to this. 16:50: The moment where Jamie knew she was meant to do something meaningful. 20:15: Not sure what your purpose is? Think about what you struggle with. 24:00: This is the biggest reason we talk ourselves out of following our dreams. 27:30: But how do you get started when you don’t even know what to do? 32:00: Ever had a gut feeling? Hear Jamie define intuition and how to tune in. 35:30: Try going through your day this way and build your intuition muscle. 37:20: Two reasons why we go through horrible, unspeakable times. 38:30: This was the biggest rejection moment that inspired Jamie to keep going. 41:15: Listen to the “no” or listen to the “knowing.” You get to choose. 44:30: How do you determine the NEXT right step? 46:45: Jamie lands a ten-minute do-or-die spot on QVC after multiple rejections. 57:00: Here’s how all that rejection became Jamie’s strength. 1:02:00: Does your purpose have to be part of your job? Disclaimer

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You can change your life and Mel Robbins will show you how. Mel Robbins is one of the world’s most widely booked and followed podcast hosts and authors. She’s trusted by the world’s leading brands and medical professionals who use her research-backed tools and strategies in clinical and corporate settings. She’s amassed millions of followers online, with her videos going viral almost daily. 143 Studios Inc., her female-led media company, produces provocative and award-winning content with unprecedented results: millions of books sold, billions of video views, seven #1 audiobooks, and original courses and programming for clients like Starbucks, JP Morgan Chase, LinkedIn, Spotify, Headspace, and Audible. Mel’s work has been translated into 41 languages, her podcast is syndicated in 194 countries, and her TEDx Talk is one of the most viewed of all time. A New York Times bestselling author and self-publishing phenom, Mel’s work includes The High 5 Habit and The 5 Second Rule. Most importantly, her science-backed tools and relatable advice have changed the lives of millions of people worldwide. Despite all this, Mel is one of the most down-to-earth and caring people you’ll ever meet. The person you see every day online is exactly the same in real life. Probably because she learned everything she teaches the hard way: by first screwing up her own life, and out of necessity, discovering the tools and research that transformed her life and got her to where she is today. In The Mel Robbins Podcast, Mel gets more personal than ever, welcoming you into her life and taking you behind the scenes in real time. Every episode is packed with deeply relatable topics, tactical advice, hilarious screwups, compelling conversations, and the tools and inspiration you need to create a better life. Tune in and buckle up – your life is about to change. New episodes of The Mel Robbins Podcast drop every Monday and Thursday. To learn more about Mel, go deeper into every episode, find the resources and research she mentions, or submit a topic or question, check out https://www.melrobbins.com. Subscribe to SiriusXM Podcasts+ on Apple Podcasts to listen to ad-free new episodes.