🌼 How to use live ops events to extend user LTV - with Claire Rozain, user acquisition manager at Product Madness 📈

Claire Rozain is the user acquisition manager at the UK-based firm, Product Madness. Her experience spans a wide range of mobile apps; right from dating to games On the show today, Claire underlines the critical importance of using live ops to increasing the user life time value even if users already have a strong LTV Note: The opinions and views shared in this episode are the interviewee’s - and they aren’t in any way connected to the views of the company Product Madness. KEY HIGHLIGHTS ...

Om Podcasten

Welcome to the Mobile User Acquisition Show, in which we talk about how to use mobile user acquisition strategies to grow your app quickly and capital-efficiently. Each episode includes strategies, tips and pointers from the leading edge of mobile user acquisition that can help you unlock tremendous growth for your app.The Mobile User Acquisition Show is produced by the team at RocketShip HQ. With 8 figure UA spends managed and over 10,000 ads produced, we deliver profitable growth for breakthrough B2C apps & help them navigate the brave new world of privacy-first, post-identifier marketing. See also: our live workshop series on marketing in a post-identifier world: https://mobilegrowthlab.com/