🚦3 product metrics to evaluate scalability of subscription apps 🛫
“Build an amazing product,” they say - but what the hell does that objectively mean? Today’s episode is an extract from our new case study Growing to 4X UA budgets profitably, with 150% ROAS post-ATT,which is a deep dive of 11 different strategies that our team employed to grow an app 4x post-ATT. Our journey toward scaling the app began, not with platitudes like ‘build an amazing product’, but by evaluating key product metrics. In this episode, we share the key product metrics we recom...