🎮How to make superhit games by deeply understanding player motivations - with Paula Neves, Product Manager at Square Enix 🎲
Our guest today is Paula Neves, product manager at Square Enix. We discuss how psychological models are integral for understanding user personas, which in turn give us data and insights on how to attract, engage and motivate different kinds of users - and change what oftentimes is the essence of a game itself. This is very much a masterclass in gamer psychology - and we’re thrilled to present our conversation with one of the smartest folks in mobile today. Key highlights: 🏅 What inspire...