📈How to unearth macro trends to understand the app economy, with Lexi Sydow (Head of Insights, Data.ai) 📦
In this episode, Lexi takes us through her process of getting to the bottom of trends that shape the mobile app economy. She talks about how she and her team form hypotheses, how they choose which ones to pursue, the datasets they look at for different verticals and hypotheses, and much much more. This is a fascinating episode on how to think about and deconstruct macro-level data to understand how it might impact all of us on a micro-level. Lexi and her team have also released The State of M...