Marketing Concepts to Increase Sales: Rob's Board Room Confessions Part 3

Rob talks about the psychology of sales, revealing insider secrets that will transform your approach to closing deals. Rob breaks down the art of creating irresistible offers, building desire, and mastering the subtle art of persuasion. Whether you're a seasoned sales pro or just starting out, this episode reveals strategies to help you increase your conversion rates and become a better seller. KEY TAKEAWAYS Rob's "sales concepts that sell" list: newness, exclusivity, and high perceived value Master the art of creating urgency and scarcity without being pushy Building desire before discussing price is crucial for successful sales Understand the power of the "contrast frame" in presenting prices and discounts Explore Rob's "Golden Ticket" strategy for creating exclusive, limited-time offers Learn how to overcome objections by securing the sale first, then addressing concerns Discover the importance of storytelling in justifying discounts and creating believable value BEST MOMENTS "The first thing you must need, you must get them to want it." "If they believed it was the last, they would come. If you believed it was the last, you would make them believe it was the last, and they would come." "The way you know the value of anything is by comparing it to something else. Because otherwise, how do you know the value?" "You must never tell them the price is because you need them to feel like they're getting value." "It's often not what you say, it's how you say it, so it's in your tone."   VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “The Disruptive Entrepreneur” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/  Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979   See omnystudio.com/listener for privacy information.

Om Podcasten

The Money podcast, by best-selling author of “Money”, Rob Moore, will dive into how to make, manage and master money. How to know more, make more and give more. How to save, invest and raise money. The story, history and psychology of money. The good, bad and naughty of money. Rob will use his experience of going from debt at 26, to becoming a millionaire by 31. Rob will call upon his contacts and interview millionaires, billionaires, economists and money masters from all walks of life. Rob will draw all his experience from starting from nothing, and building the huge podcast the “Disruptive Entrepreneur”, with his on the ground, real business experience. The Money podcast is for anyone who wants to make more money in a job, profession or passion, for money masters and money disasters. They say money doesn’t make you happy, Rob says “It does!”.