288: This One Thing Is Killing Your Profits With Kevin Stecko

Today I’m thrilled to have Kevin Stecko back on the show. Kevin runs an awesome site called 80stees.com where he sells t-shirts from the 80s. Kevin’s t-shirt business was already super competitive but in the past several years, it’s gotten even more intense. As a result, he made some fundamental changes to his business strategy and it’s paid off in droves, both in terms of profit and lifestyle.

Om Podcasten

A podcast about entrepreneurs who quit their jobs to start successful online businesses. Through a series of personal interviews, Steve extracts the little details and the exact strategies that contributed to their success. All of the entrepreneurs featured on the show bootstrapped their businesses from the ground up and hustled their way to the top without risking their life savings, without sacrificing their relationships by working 100 hour weeks and without needing extensive technical knowledge. There is no fluff and every episode is packed with actionable takeaways.