Nicole Fall 'Brand management and organisational leadership in Asia'

Series One In this episode, I spoke with Nicole Fall, the CEO of the renowned strategic research, innovation consultancy and forecasting agency Asian Consumer Intelligence. She's spent 20 years in Asia working with leading brands in countries inc China, Hong Kong, Japan, Singapore and Malaysia. In the interview, we discuss her expert views on decoding cultural/social trends in Asia, and the implications for business strategy and brand marketing.

Om Podcasten

#TheNewAbnormal podcast (which has over 250,000 downloads) focuses on understanding today and anticipating the future. Discussing these subjects via the viewpoints of my guests has led to some fascinating conversations with activists, creatives, writers, philosophers, strategists, psychologists, lecturers, futurists, etc. Re: my bio, I'm a strategist, author and speaker. My 1st book went to No1 in the business charts, whilst my 2nd was shortlisted for the 'Business Book of the Year' Awards. (The podcast partners with The Copenhagen Institute for Futures Studies, a global leader in applying futures studies to solve strategic challenges, helping clients to be #FuturesReady.) So, we hope you enjoy listening to the series - which was set up during the early days of Covid, and is divided into Series One [2020-21] Two [2022] Three [2023] Four [2024] and Five [2025].  All rights reserved. #TheNewAbnormal podcast series © Sean Pillot de Chenecey 2020.