Navigating Search, Leveraging AI, and Balancing Human Connection with Greg Brooks of SearchTides
Greg Brooks, CMO of SearchTides, joins host Scott Todaro to explore how AI is transforming search strategies, why human connection remains critical in the digital age, and what the future holds for CMOs navigating these changes. From his unique background as a professional poker player to leading eight-figure marketing budgets, Greg shares insights on how he reads audiences, leverages data, and adapts to emerging technologies such as AI. This can’t-miss episode is packed with advice for marketing leaders looking to balance technology, creativity, and customer understanding.