Skill #2: Transitioning from Tech Writing to Marketing

📣 Special announcement: The Not-Boring Tech Writer team (Kate and Chad) will be at Write the Docs Portland in May. Thanks to KnowledgeOwl's sponsorship, they’ll be wearing KnowledgeOwl and The Not-Boring Tech Writer t-shirts and giving out The Not-Boring Tech Writer stickers. If you're attending WTD Portland this year, please say hi to Kate and Chad, let them know what you think of the show, and swing by the conference swag table to grab some free stickers so you can flaunt your not-boring tech writer status with the world!_____________________________________________What’s the ultimate stereotype of technical writers?Easy: that once you begin your career as a technical writer, you’re caught in a documentation vortex. And worse – that there’s no way out.But just like all stereotypes, they’re meant to be broken.As communication experts, our skills – analyzing an audience; writing crisp, clear, concise copy – surpass documentation into an industry many technical writers like yourself once deemed “in someone else’s wheelhouse.”The industry: Marketing.In this episode, you’ll learn how your skills translate to marketing so you can – if desired – get out of the documentation vortex and transition into marketing.The Show Notes:Adam’s TwitterAdam’s blogBlue Steele SolutionsBlue Steele Solution’s Twitter

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All technical writers have one thing in common: their peers outside of the industry believe technical writing is a boring career. They think we lack creativity; they think we only eat tuna salad for lunch; and they think our work is reserved to instructional manuals that they don't even use. This podcast gives you the tools to prove them wrong! In each episode we talk to the humans behind the docs, sharing stories, experience and expertise to inspire, entertain, and give you knowledge and skills you can use in your life as a not-boring tech writer.