501: How Do You Know If It's Time To Completely Pivot Your Marketing?
In today’s episode, I’m answering the question that plagues so many marketers: when do you know it's time to completely pivot your marketing strategy? Should you make small changes or is it time for a massive overhaul? With so many factors at play, it can be overwhelming to figure out what isn't working and what needs to change. Today, I’m walking you through the process of diagnosing what is wrong with your marketing strategy and how to take action. We'll cover topics like fixing your offer positioning, adjusting your copy and creative, and making changes to your funnel. We’ll even discuss when it's time to completely throw away a strategy and start over. Don't miss this!