SaaStr 487: How Community-Led Growth Drives Product-Led Growth with Notion's CRO, Olivia Nottebohm

At the heart of product-led growth is the user. And in this podcast, Olivia Nottebohm, CRO of Notion ($10B valuation), will delve into the more complex aspects of product-led growth, and why they're essential for building a successful business that will thrive for years to come. Blog post and video: https://www.saastr.com/how-community-led-growth-drives-product-led-growth/ Sponsors: https://shortcut.com/saastr https://www.litmus.com/saastr https://www.ontheclock.com/  

Om Podcasten

The Official SaaStr Podcast is the latest and greatest from the world of SaaStr, interviewing the most prominent operators and investors to discover their tips, tactics and strategies to attain success in the fiercely competitive world of SaaS. On the side of the operators, we center around getting from $0 to $100m ARR faster, what it takes to scale successfully and what are the core elements of hiring. As for the investors, we learn what metrics they hone in on when examining SaaS business, what type of metrics excites them and what they look for in SaaS founders.