Integrating research into marketing teams with Marcus Brandford | Figma

In this episode of The Optimal Path, host Ash Oliver welcomes Marcus Brandford to discuss the transformative power of research in marketing and product development.

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The Optimal Path is a podcast about user research and product decision-making, brought to you by Maze. Explore how today's leading organizations leverage user research to inform better product decisions. Each episode uncovers the ideas and approaches used to unlock continuous insights—and the optimal path for product success. Subscribe to The Optimal Path newsletter to be the first to know when new episodes launch: https://maze.co/podcast/.