Is Thought Leadership Part Of The Job For Strategists?

Words and opinion play an important part in strategy, and it's not uncommon to see strategists writing, recording or presenting their thinking. Many famed strategists are regular contributors, and would qualify as thought leaders. But does that mean thought leadership is part of the job description?

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From big strategy questions to everyday marketing life realities, The Overthinkers is a weekly, 20 min conversation between two ex-marketing strategists: Rachel Mercer (@rachelmercer - Head of Design at JPMorgan Chase + ex-CXO at Proto) and Shann Biglione (@LeShann - co-founder and Head of Product at Kelp + ex CSO at Publicis Media). It is for those who like to (over)think about strategic planning, with delightful guests occasionally joining Rachel and Shann for extended discussions. Available on Apple Podcasts, Spotify and Soundcloud. Views represented and reflected are individually held and are not representative of Rachel and Shann's companies.