210: What Metrics To Look At When Testing Ad Copy In Google Ads

Please support our sponsors because they make the show possible! Get Opteo for free for two months - https://opteo.com/psp2 Listen to Google Ads Strategy With Kyle Sulerud - https://googleadsstrategy.com/ Show Notes: Clickthrough rate, conversion rate, or some other metric? The question is, what metric should you use to guide your ad optimization decisions in a Google Ads campaigns? On today’s show Chris and Jason get to the bottom of this question and talk about how the...

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Google Ads expert and Premier Google Partner Chris Schaeffer talk pay per click, Google Ads, online marketing, and how to advertise your business effectively. This podcast helps business owners, digital marketing agency employees, and pay per click freelancers make the most of their Google AdWords budgets. New episodes come out every Monday, and ask  your Google Ads questions at www.paidsearchpodcast.com