David James, CMO of Hargreaves Lansdown - Being an atypical CMO

David James, Chief Marketing and Corporate Affairs Officer at Hargreaves Lansdown, is an incredibly successful and somewhat "atypical" CMO with an incredibly humble personality despite his success. In this episode he takes a dive into how he perceives success and what it takes to get there, as well as the reality of being a CMO compared to what most people would assume it is like to be one.  Sponsored by School of Marketing. Delivering digital and data-led marketing apprenticeships and training. 

Om Podcasten

Welcome to The Places We'll Go Marketing Show hosted by two of the most prominent names in marketing, Mark Evans, the MD of Marketing at Direct Line Group and Chairman of the School of Marketing and Ritchie Mehta, the CEO of the School of Marketing. Expect weekly insights into the marketing space and what it takes to make a name for yourself in such a competitive industry, from leading Chief Marketing Officers, Marketing Directors and Chief Executive Officers.