Michelle McEttrick, CMO of Primark - Beyond Constraints: Insights on Varied Career Paths and Sustainability

Join Michelle in this episode as she shares her unique perspective on starting 2024 with a lighthearted holiday detox. Michelle emphasizes the importance of setting intentions without constraints, reflecting on her career journey marked by versatility across various agencies and sectors. The conversation delves into her 50/50 career philosophy, her impactful role at Primark driving sustainability, and insights into cultivating a customer-centric market approach. Michelle concludes the discussion with a call for a kinder world, leaving listeners with both insightful and motivational takeaways. Tune in for valuable perspectives on career development and sustainability leadership.

Om Podcasten

Welcome to The Places We'll Go Marketing Show hosted by two of the most prominent names in marketing, Mark Evans, the MD of Marketing at Direct Line Group and Chairman of the School of Marketing and Ritchie Mehta, the CEO of the School of Marketing. Expect weekly insights into the marketing space and what it takes to make a name for yourself in such a competitive industry, from leading Chief Marketing Officers, Marketing Directors and Chief Executive Officers.