Tom Lewis, Finance Director - Decoding Advertising's Commercial Realities

Join us as CFO & COO Tom Lewis offers a reality check on marketing's commercial challenges. From pricing leverage to negotiating dynamics, Tom unveils insights crucial for success. Explore pearls of wisdom on diversification, DEI challenges, and continuous learning in a rapidly evolving landscape. Tune in for pragmatic advice and invaluable perspectives from a seasoned expert shaping the future of marketing.

Om Podcasten

Welcome to The Places We'll Go Marketing Show hosted by two of the most prominent names in marketing, Mark Evans, the MD of Marketing at Direct Line Group and Chairman of the School of Marketing and Ritchie Mehta, the CEO of the School of Marketing. Expect weekly insights into the marketing space and what it takes to make a name for yourself in such a competitive industry, from leading Chief Marketing Officers, Marketing Directors and Chief Executive Officers.