Creating a Connection Between You and Your Consumers | Interview With Rina Hurst, Chief Business Officer, Shipt

On this episode of #ThePlaybook, Rina Hurst, Chief Business Officer at Shipt, chats about: [4:52] - Why your company should be representative of the communities that you serve [6:55] - How personalization creates an even better connection between you and your customers [11:09] - The “smartest move” that Shipt has ever made and how it’s impacted the business since  [13:00] - How Shipt’s 3 Ring Strategy helps to guide their expansion

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Welcome to The Playbook, hosted by entrepreneur, CEO, author and keynote speaker David Meltzer. On the podcast you’ll find a mix of interviews, Q&A, fireside chats, keynotes, and exclusive conversations with the most influential CEO’s, sports icons, and successful entrepreneurs who share their personal and professional play-by-play of the “what”, “why”, and “how” to achieve anything you set your mind to.