Increase Your Sales in 6 Steps

In this episode, I share six essential steps to elevate your sales game. It begins with establishing credibility, ensuring you project the authentic value of your offerings. Next, foster emotional attachment, connecting your product to personal experiences or aspirations. I then discuss the importance of quantifying reasons - demonstrating how your product translates into tangible benefits, like financial gain or improved lifestyle. I also emphasize the need to quantify impact and capabilities, showing the practical and measurable effects on the customer's life. Lastly, I introduce the 100/20 rule, a unique approach to value justification, where giving more value than you receive builds trust and confidence in your sales proposition.

Om Podcasten

Welcome to The Playbook, hosted by entrepreneur, CEO, author and keynote speaker David Meltzer. On the podcast you’ll find a mix of interviews, Q&A, fireside chats, keynotes, and exclusive conversations with the most influential CEO’s, sports icons, and successful entrepreneurs who share their personal and professional play-by-play of the “what”, “why”, and “how” to achieve anything you set your mind to.