097 - Brad Pedersen - Lessons in Entrepreneurship and Sustainability

Brad Pedersen is an award-winning entrepreneur, angel investor, thought leader, and sought-after business coach. In 2008, he founded and scaled Canada’s top toy company, Tech 4 Kids, and subsequently co-founded Pela, the $100m sustainable phone case startup that created an entirely new category.  In 2021, Brad and the team at Pela successfully launched a record-breaking $9.8M crowd-sourced campaign for the Lomi, the world’s first smart waste kitchen composter.   Brad has a passion for faith, fitness, adventure, and outdoor pursuits and lives in the mountains of British Columbia with his amazing wife, where they are building a beautiful life! Click here to get the full show notes and resources from this week’s episode.

Om Podcasten

The Primed Mind Podcast is for anyone looking to take their life to the next level by unlocking their mind's full potential. Host Elliot Roe is known as one of the top mindset and performance coaches in the world, working with top performers operating in the most demanding industries in the world. With this mindset podcast and the Primed Mind app, Elliot introduces you to some of the world's top minds and shares the most effective mindsets, systems, and strategies that help you become the best version of yourself. If you're looking to boost your motivation, improve your habits, increase your confidence, or multiply your business & personal income, then subscribe to The Primed Mind Podcast today!