85. Take a Peek into Your Buyer's Behavior with Melina Palmer of The Brainy Business
Ep. 85: Nearly all buying decisions are made in the subconscious brain. And while it is very illogical, it's also predictable too - with the help of our guest, Melina Palmer. Melina is the founder of The Brainy Business and helps companies of all sizes to incorporate behavioral economics into their businesses to make them more “brain friendly” to increase conversions and ROI. We chat about website tips for conversion, the psychology of buying, along with consumer decision-making for small businesses. Connect with Melina: The Brainy Business website The Brainy Business Podcast The Brainy Business Instagram -- This episode was brought to by our 2:1 Strategy Sessions. Want to work directly with Jacqueline and Minna to push your business to the next level? Get more information here. Sign up for the waiting list for The Product Boss Mastermind and you'll get notified of when it opens and if it's a good fit for your business. We'd love to work with you! Get our free download "10 Hacks to Running Your Business Like a Well-Oiled Machine" We'd love to connect with you on Instagram! Follow us @theproductboss Get into The Product Boss Facebook Group and connect with other product-based entrepreneurs. See you in there! -- Minna's company Lil' Labels Jacqueline's company Designer Consulting Co-OpMentioned in this episode:Save your seat for my FREE 5-day Best Sellers Secret Challenge Now!Product-Based Business Owners: You Only Need One Best Seller - join my FREE 5-Day Best Seller Secrets Challenge—so you can do less and still earn more!
Best Sellers Secret 2025
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A business podcast for product entrepreneurs. A creative balance of life and business to help you create your dream life.
Featured in Inc. as "the country's most sought-after product experts." Also featured in Forbes, NBC News, Yahoo! Finance and more. Also a co-founder of the Shop 1 in 5 pledge - a commitment to shop 1 in 5 of your purchases from small businesses online and offline.
The goal in every episode: uplevel you as the Boss of your business. Take your physical product sales and strategy to the next level to create your dream life.
As a woman entrepreneur and product expert Jacqueline Snyder delivers a workshop-style strategy hour of social media marketing strategies and marketing made easy and simple. Blending life as a boss mom, goal digger, coach and female business owner in this ever-changing online world has its ups and downs. Creator of the Best Seller framework of snowballing your sales inside their signature course, Multi-Stream Machine, which focuses systems, visibility and sales from $0-$100k and beyond. http://www.multistreammachine.com
Join me weekly in a training and “marketing school” format with actionable takeaways that include how to grow your online platforms and revenue, e-commerce business sales channels, gaining steady and perpetual traffic to your website, such as Amazon, Shopify, Etsy, brick and mortar, bakery and food products, one-of-a-kind custom or artist products, social media influencer marketing, small business marketing ideas, content calendar, scaling handmade, visibility and Instagram tactics, abundance entrepreneurial mindset and growth, productivity hacks and organization tips. Guests include: Jenna Kutcher of Goal Digger Podcast, Lori Harder of Earn Your Happy podcast, Jamie Kern Lima (author of Believe IT), Cat & Nat Unfiltered, David Meltzer, Jasmine Star, Angie Lee of Ready is a Lie and Mike Lee of Soul CBD, Suzi Weiss Fischman, Pura Vida Bracelets, Mike Michalowicz of Profit First, Joy Cho, Jaclyn Johnson of Work Party and Create & Cultivate, Kelly Roach, and more.
Are you asking yourself: Is it possible to create consistent income and multiple streams of revenue in the product world? Can you take your maker or Etsy business, physical product or private label business a full-time income from a side hustle to a stable household income for you and your family? Can makers be millionaires? Can you take your handmade items and scale your team, inventory, and production? The answer to all: YES! Let’s dig in! Don’t forget to subscribe.