How to go from Idea to MVP
Well, you have an idea but how can you effectively test it in a low-cost manner before even writing a single piece of code? In this interview, Billy Carlson, Design education consultant at Balsamiq is teaching simple yet effective ways of prototyping our ideas quickly and getting the necessary feedback. The secret? High-fidelity wireframes. Enjoy! Key takeaways: - How to quickly share ideas and get feedback - How to build high-fidelity wireframes - How to refine your idea while it's still early The interviewee: Billy is an expert in digital product design, having created products used by millions of people across many types of experience. He is a design educator and writer at Balsamiq, and a frequent facilitator for design thinking and innovation workshops. The interviewer: Aggelos Mouzakitis is the founder of Growth Sandwich. He created Growth Sandwich, back in 2017 with a sole vision: to help promising early-stage teams get their products to market in a solid manner. He has worked or trained more than 500 marketers and founders on how to get to the market with the right mix of tactics and a product that drives engagement and happiness. About Growth Sandwich: Growth Sandwich is the first European Product-led Go-to-Market Strategy agency. We specialise in helping SaaS products and businesses that operate in the subscription economy. Our approach is 100% customer-centric and we help post-Product/Market fit companies establish a repeatable selling motion and recurring revenues.