Benchmarking, Brand Strategy, and Starting Fresh

Scott shares his thoughts on the House Judiciary Antitrust Subcommittee’s upcoming hearing with the CEOs of Amazon, Apple, Facebook, and Google. He also explains why your business should be in the game of benchmarking and addresses his failed Netflix prediction.  Then, Katherine Milkman, a behavioral scientist and professor of operations, information and decisions at the Wharton School of the University of Pennsylvania, joins to discuss decision making under stress, how to build productive habits, and why behavioral science is needed to get people to take vaccines.  Office Hours: funding a startup, a solution to lowering your tuition costs because of COVID-19, and building brand strategy around B2B or B2C. Learn more about your ad choices. Visit megaphone.fm/adchoices

Om Podcasten

Bestselling author, professor and entrepreneur Scott Galloway combines business insight and analysis with provocative life and career advice. On Mondays, Prof G Markets breaks down what’s moving the capital markets, teaching the basics of financial literacy so you can build economic security. Wednesdays, during Office Hours, Scott answers your questions about business, career, and life. Thursdays, Scott has a conversation with a blue-flame thinker in the innovation economy. And Scott closes the week on Saturdays with his Webby Award–winning newsletter, No Mercy / No Malice, as read by actor and raconteur George Hahn. To resist is futile… Want to get in touch? Email us, officehours@profgmedia.com