Market Smarter, Not Harder: The Path to Financial Freedom for Creatives With Lloyd Coenen
In this episode, I sit down with Lloyd, a visionary entrepreneur and artist, to uncover the incredible journey of turning creative passions into profitable businesses. From feeling trapped in an unfulfilling 9-to-5 job to discovering the power of paid traffic and organic marketing strategies, Lloyd shares how he built a thriving art business that now helps others achieve the same. We explore Lloyd’s transformation from accounting to art, how he leveraged his business know-how to bypass traditional art industry gatekeepers, and the mental challenges creatives face when stepping into entrepreneurship. Lloyd breaks down actionable strategies, such as how to create art that resonates with the market, engage audiences for organic growth, and turn connections into loyal customers. This episode is packed with inspiration and practical advice for designers and artists looking to escape the feast-or-famine cycle and build a business that delivers financial and creative freedom. If you’ve ever felt like your talent isn’t enough or struggled to communicate your value to the market, this conversation is a game-changer. Ready for your free 1-1 consult? - https://www.profitabledesigner.com/schedule/ Follow me on Instagram for daily behind-the-scenes updates: https://www.instagram.com/profitabledesigner Access my free Profitable Designer Blueprint mini-training: https://www.profitabledesigner.com/blueprint