67: Using PR Principles to Write Higher-Converting Copy w/ Breanna Suden

In this episode, we talk with PR-expert, Breanna Suden about how Public Relations (PR) and copywriting share a lot of overlap. In both worlds, we want to position our product in front of right audience and in the right way. Let's unpack it all with Breanna. Listen in...   What To Look For In This Episode: The importance of networking (even for introverts) and the POWER of LinkedIn How to start (and find) clients that have worked with big agencies but need the smaller, boutique approach you offer. How to get your first few clients   Resources: Suden PR website – sudenpr.com ACTION Email Bootcamp – ACTIONEmailBootcamp.com   Got a question you want answered on the podcast? Awesome! Go to geoffkullman.com/questions

Om Podcasten

Discover the copywriting concepts and principles hidden inside the latest and best research within the fields of neuroscience, linguistics, and psychology. Join host Geoff Kullman every week to learn more about what’s happening in the brain of your clients and prospects as they read your copy. Yes, copywriting is an art… but it’s also a science!