10. BJ Fogg: How To Create Tiny Habits That Will Change Your Life
My guest today is BJ Fogg, PhD, the bestselling author of Tiny Habits: The Small Changes That Change Everything. Fogg founded the Behavior Design Lab at Stanford University and has been researching social behavior for over 20 years. In our conversation, Fogg shares how tiny habits can create major changes, why emotions (not repetition) wires in habits, the role of motivation & ability in behavior, the importance of celebrating after completing a habit, how to develop a reading habit, and...