Behind the Scenes: Building a Book from a Podcast

Have you ever wondered if you could write a compelling book that resonates with your audience? Have you ever thought about starting a podcast? In this episode, host Alastair McDermott shares his unique approach to turning his podcast, "The AI-Powered Thought Leader," into a valuable book on the same topic. Alastair reveals his process, from selecting guests who can provide valuable insights to synthesizing their perspectives into a cohesive narrative. He discusses: Leveraging podcast conversations to scope out a book's structure and themesExploring the tension between AI tools and authentic thought leadershipTesting ideas and hypotheses through expert interviewsDeveloping a useful, practical resource for readers Don't miss this rare glimpse into the making of a thought-provoking book. Key Insights: Repurposing podcast content into a book can be an effective strategyHaving conversations with experts helps scope out a book's themes and structureCreating useful, practical content is essential for building authorityPodcasting allows synthesizing diverse perspectives on an emerging topic like AIHigh-quality content like books and podcasts will help build sustained authority Tune in and learn how to transform your own podcast into a cornerstone content piece that solidifies your expertise. "Having these conversations really helps me to figure out the scope of the problem and the scope of the problem area." - Alastair McDermott ๐ŸŽ™๏ธ+๐Ÿ“บ SHOW: The Recognized Authority is the podcast & YouTube show that helps experts & consultants on the journey to becoming a recognized authority in your field, so you can increase your impact, command higher fees, and work with better clients. ๐Ÿ“ฒ | SUBSCRIBE on YouTube: https://rec.nz/ytsubscribe ๐ŸŽ“ COACHING: Find out more about working with Alastair: https://rec.nz/coaching ๐Ÿ‘‘ - BOOKS: Searching โ€œAlastair McDermottโ€ on Amazon https://www.amazon.com/stores/author/B017M706MU/allbooks Expert Authority Builder Series:ย  ๐Ÿ‘‘ 33 Ways Not to Screw Up Your Business Podcast: A Comprehensive Guide to Planning, Recording and Launching Your Business Podcast!ย  ๐Ÿ‘‘ Quick Win Content: How to Create a Single Piece of Engaging & Effective Content That Resonates with Potential Clients and Generates Quality Leads ๐Ÿ‘‘ Efficient Content Creation: A Practical Guide to Consistently Creating High-Quality Content in a Busy Schedule ๐Ÿ‘‘ How to Sound & Look Good on Zoom & Podcasts: Tips & Audio Video Recommendations for Consultants & Experts ๐Ÿšจ - FOLLOW Alastair and The Recognized Authority ON SOCIAL MEDIA... ๐Ÿ‘‡ ๐Ÿ‘‘ - LINKEDIN: https://www.linkedin.com/in/AlastairMcDermott ๐Ÿ‘‘ - FACEBOOK: https://www.facebook.com/TheRecognizedAuthority ๐Ÿ‘‘ - INSTAGRAM: https://www.instagram.com/TheRecognizedAuthority ๐Ÿ’ป - WEBSITE: https://TheRecognizedAuthority.com

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The Recognized Authority: The Podcast that Guides Invisible Experts on the Journey to Becoming a Recognized Authority in Your Field Seeking to grow your audience, attract better clients, and make a bigger impact with your expertise? Look no further than "The Recognized Authority" podcast. Hosted by Alastair McDermott, this show features in-depth interviews with top consultants, coaches, and thought leaders who share practical, actionable insights on building a thriving independent business. Reviewers consistently praise Alastair's ability to guide conversations in a way that extracts the most valuable lessons, making each episode feel like a masterclass. This podcast will help you: ๐Ÿ‘‰ Increase your impact ๐Ÿ‘‰ Command higher fees ๐Ÿ‘‰ Work with better clients The show features interviews with successful consultants who are willing to share the ups and downs of their story to inspire and educate listeners. We also interview marketing and sales experts who have a message or lesson that is relevant for a B2B professional services audience. Covering business development, sales, marketing, and lead generation, we dive into advice, tips, and in-depth analysis on topics like: Why and how to build authorityDeveloping a unique point of viewBuilding your audienceThe compound effect of contentMaking video marketing easierWhy positioning is crucial to your businessAnd much more With over 160 episodes, previous guests include Alan Weiss, Rochelle Moulton, Marcus Sheridan, Mark Schaefer, David C. Baker, Ron Baker, Evelyn Starr, Michael Zipursky, Jonathan Stark, Geraldine Carter, Mike Clay, Sara Dunn, Louis Grenier, Anne Janzer, Philip Morgan, Norbert Schwarz, Heather Steele, Chris Do, and many more leading experts. With a 5-star rating and rave reviews, "The Recognized Authority" is the podcast that will take your consulting or coaching practice to new heights. Subscribe today and start learning from the best.