006: Building a business to Change the World with James Bartle

Have you really looked into the impact that your business has on the lives of others? Does your purpose align with your values? James Bartle, Founder of Outland Denim, speaks on the importance of having a purpose in business and how he’s translated his purpose into an empowering tool for staff, stakeholders, and customers. He also gives you practical advice for evaluating the impact of your business on the world and sheds light on what he would’ve done differently as a business owner. &...

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The Remarkable Project helps business owners, optimisers and curious marketers to push past the "same-same" world of marketing into a world of unexpected customer experiences, word-of-mouth and a more compounded approach to marketing. Each episode weaves the path that experts including scientists, entrepreneurs, creatives, innovators and more, have used to build businesses that people feel compelled to talk about. Come and join the journey if you have been asking:- How to improve word of mouth for a small business- How do I improve my customer experiences?- What tools should I use for building a community?- How do I write a marketing plan around word of mouth?- How do I change my sales to have greater impact?- How do I measure Word of Mouth in my business?