Personalization Tech in the Affiliate Channel

On this episode of the Rick Magennis Show, Rick talks with Jim Harriman, the General Manger of RevLifter. Affiliates come in all shapes and sizes and now more than ever on site engagement is critical to converting sales. Jim and his team use personalization strategies in the cart of brands that increases cart size, but aides in the conversion rates. He discusses the products offered and the types of brands they work with. This is a great episode to learn that there are affiliates for just abo...

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Rick and his guests talk about all things affiliate program management. No topics are off-limits. This podcast will share proven tips & strategies to grow an affiliate program. Topics to be discussed include affiliate program set-up, affiliate recruiting, affiliate activation, communication, compliance, and program optimization and anything in between.