The Evolution of Affiliate Marketing | Affiliate Program Management

On this episode of the Rick Magennis Show, Rick, and his guest, Hanan Maayan discuss the evolution of affiliate marketing. Hanan is a tech entrepreneur and the CEO of Trackonomics. Over the past two decades, affiliate marketing has evolved and tech has played a significant role. This is an episode that is a must-listen for affiliate managers and brands looking to expand with content affiliates and how tech plays a role.

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Rick and his guests talk about all things affiliate program management. No topics are off-limits. This podcast will share proven tips & strategies to grow an affiliate program. Topics to be discussed include affiliate program set-up, affiliate recruiting, affiliate activation, communication, compliance, and program optimization and anything in between.