106. The TikTok strategy that exploded Sylvie's sales

If you’ve been wondering if TikTok is worth all the “work” you’ll put into it, this episode is for you! Listen in, and meet Sylvie Roy, the owner of eclairlips.com. Sylvie’s traffic has exploded in just 3 months. All because she started an account on TikTok. The most exciting part is that her visitors from TikTok have become buyers. In fact, her conversion rate from TikTok is 1.2%. It’s an amazing result. I think it’s Relationship marketing that scales fast. Listen in and get all the details -How Sylvie got started on TikTok -What’s working for her now -Her genius strategy for turning visitors into buyers -How she creates content -How she has repurposed her videos successfully

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Join Susan Bradley on The Ecommerce Roadmap. Each week, we'll take you behind the scenes of real stores where you’re going to learn actionable strategies and tips that will fast-track the growth and profitability of your ecommerce business.