"The Avid" Turns Thirty

In December 1989, the Avid 1 / Media Composer was released to the public for the first time; launching a revolution in film and video editing. For this week's Rough Cut podcast we talk with Avid's founder, Bill Warner to discuss what prompted him to create the Media Composer as well as the challenges he faced along the way. Bill talks about... How a corporate Christmas video made him give up linear editing forever A fortuitous encounter with Apple that opened his eyes to the power of the Mac platform The im

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The Rough Cut features in-depth interviews with the film and tv industry's top post production professionals on the topics of film editing, video editing, sound design and more. Hosted by @MattFeury.