Deploy The Psychology of Negotiations with Guest Brian Will

Spela upp

The Sales Warrior Within | Season 2 Episode 62 - Deploy The Psychology of Negotiations with Guest Brian Will

Sales Warriors. We have a great guest joining the show today, Brian Will.

Brian Will is an industry expert in sales and management consulting, bestselling author of "The Dropout: Multi-Millionaire" and "NO... The Psychology of Sales and Negotiations," and a serial entrepreneur with over 35 years of experience. He has created seven highly successful companies across four industries, worth over half a billion dollars at their peak. Today, Brian is a visionary business leader, owning restaurants in Atlanta, an insurance and technology company in Denver, and a real estate business in Georgia and Florida. His expertise in turnaround projects and driving billions in sales make him a sought-after consultant and speaker.

 

Learn More About Brian and His Sales Training Offerings Here: https://brianwillmedia.com/

Invest in Brian’s Negotiation Book No, The Psychology of Sales and Negotiations

 

Brian and Andy have a wide-ranging discussion on negotiation excellence on this episode of The Sales Warrior Within.

 

• Great salespeople are active listeners and offer connected responses.

• Salespeople must thoughtfully overcome objections before the negotiation to power through a dynamic negotiation.

• Brian shares the 10/70/20 of salespeople skills. The top 10% are salespeople we all should emulate. The middle-70% are the critical team members to upskill and build negotiation skills.

• Sales leaders play a major role in the development and effectiveness of skilled salespeople negotiating on the front lines.

• Brian and Andy agree that great negotiations are a function of running a great sales process and clearing objections early in the sales process.

• The mistake salespeople frequently make is to talk too much. Brian shares his powerful views on the overactive salesperson's impact on a customer.

• Finally, closing a negotiation becomes effortless as Brian’s best practices are followed.

Get in touch with Andy@AndyOlen.com. Andy enjoys engaging with the Sales Warrior Community.