772: Monica Plath: Creating Care Transparency for Our Children and Aging Parents

As a working mom of two active toddlers, Monica Plath intimately knows the anxieties parents and caregivers face when they are apart from their children. That’s how she came up with her idea for Littlebird, a wearable tracking device that offers parents and caregivers peace of mind and real-time data about their children. In the middle of the pandemic, Monica found herself on ZOOM while nursing a newborn and meeting with software developers to meet milestones for deployment. During this time, she also wrote a children's book for charity and created a wine for moms from unused grapes from an award-winning vineyard --- all from rural Yakima Washington. The pandemic enabled her to go digital, file 4 patents, raise 2 million in pre-seed money, and resource the best minds in the business to create Littlebird while raising 2 small children as her marriage was falling apart.   Listen in to hear Monica share: Her reluctance around being a tech founder, but then shifting to embrace it What inspired her to create Little Bird when she was pregnant with a toddler under toe and knew she needed a way to support and monitor her toddler to keep him safe How Little Bird answers these questions in real-time: Is my child safe?  What is my child doing?  How is my child feeling? The power and importance of “care transparency” How our current care economy is underserving parents Her advice to other moms out there with an idea and how to take initiative to get started Links mentioned: Get a Littlebird: www.littlebird.care use promo code SHAMELESS to save $50 on your Littlebird Monica on Instagram & Twitter: @monicamplath Littlebird on Instagram & Twitter @littlebirdcares  Monica on Linkedin https://www.linkedin.com/in/monicaplath Littlebird on Youtube: https://www.youtube.com/@littlebirdcares We love the sponsors that make this show possible! You can always find all the special deals and codes for all our current sponsors on our website: https://shamelessmom.com/sponsor Interested in becoming a sponsor of the Shameless Mom Academy? Email our sales team at sales@adalystmedia.com  Learn more about your ad choices. Visit megaphone.fm/adchoices

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Welcome to Shameless Leadership! This show is for women, transgender people, non-binary folks, and allies who are committed to advancing their leadership and the leadership of those around them. In this space, we believe everyone deserves to feel seen, heard, valued, and supported. Our mission is to help you foster these feelings within your own circles of influence to build trust, psychological safety, and a culture of belonging. In each episode, we dive into essential topics impacting women in leadership - everything from shutting down your inner critic and imposter syndrome to overcoming perfectionism to using your voice in new ways to advocate for yourself, your ideas, and other folks carrying marginalized identities. You'll hear practical tips, effective strategies, and inspiring stories that will not only enhance your leadership skills but also broaden your perspective to become a more confident, thoughtful, and empathetic leader. Our stories come from people carrying identities who are often underrepresented, underestimated, and excluded. By sharing their experiences, we aim to provide you with invaluable lessons that will transform your leadership journey. We are thrilled to have you join this community of Shameless Leaders who are actively creating a world where everyone, regardless of gender, can intentionally lead through a more curious, compassionate, and inclusive lens.