843: Diana Fryc: Finding Your Superpowers When You Don’t Fit the Mold

Diana Fryc is a Shameless Mom and stepmom who was raised by immigrant refugee parents. Her father is a holocaust survivor. Professionally, she is a marketing executive with 20 years of experience advising brands from Fortune 50 companies to start-ups on how to address their toughest growth challenges. As partner and CMO of branding firm Retail Voodoo, Diana uses her expertise in brand development, innovation, consumer markets, marketing, and packaging systems to help clients generate meaningful and sustainable growth. Tireless and determined in every element of her work, Diana believes that business should be a force for good. She uses her networking superpowers to drive change in the food, beverage, and wellness industries - specifically in the areas of employment diversity, food equality, and the promotion of sustainable supply chain. She is also the founder and host of The Gooder Podcast where she interviews the powerhouse women leading on every level in food, beverage, and wellness. Listen in to hear Diana share:  How her work with Jane Goodall impacted her work and professional journey in a profound way Her experience being raised in the US by immigrant refugee parents and navigating being “in the middle” of so many aspects of her identity - not fitting in in many places and always feeling like an outsider The impact of learning her Dad was a holocaust survivor in her twenties How she has been able to use “finding common ground by acknowledging differences” as a superpower  How she has used her values and layered identities to build a company around her personal philosophy to “do good” What she loves and what she struggles with as a stepparent Her experience getting her MBA as a mom of a middle schooler and high schooler Links mentioned: Connect with Diana and follow her work: Retail-voodoo.com Diana’s Podcast: Gooder Podcast  Diana on LinkedIn Retail Voodoo on LinkedIn Retail Voodoo on FB Diana on IG We love the sponsors that make this show possible! You can always find all the special deals and codes for all our current sponsors on our website: https://shamelessmom.com/sponsor Interested in becoming a sponsor of the Shameless Mom Academy? Email our sales team at sales@adalystmedia.com Learn more about your ad choices. Visit megaphone.fm/adchoices

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Sara Dean launched the Shameless Mom Academy to help moms lead more positive, powerful and purposeful lives #everydamnday. Sara is an award winning fitness professional, author, speaker, and leadership & transformation coach who spent the last 18+ years serving moms in the fields of business, leadership, psychology, sociology, health & wellness. But, it took becoming a mom herself in 2012 to learn that - holy cow - this is hard work, and if you’re not paying attention you can completely lose your own sense of identity while raising babies. Join Sara every Monday and Wednesday as she and her notable guests dig deep into topics like creating the confidence you crave; turn your struggles into strengths, building better boundaries, and tuning into tiny habits that can change your life. Discover how why thousands of moms all over the world are turning to The Shameless Mom Academy to live bigger, bolder, braver lives #everydamnday.