#402: Search Marketing curve balls - Interview with Geoffrey Colon

In today’s episode of the Internet Marketing Podcast, Andy is joined by Geoffrey Colon, Marketing Communications Designer at Microsoft Advertising Group to talk about search marketing curve balls. He tells us more about his role in the search marketing group and gives an insight into the Microsoft advertising group. Next, they move on to discuss the following: What is going on in AI and voice search right now that’s affecting marketers? The brands Geoffrey thinks are capitalising on the trends in voice search and are doing it well His suggestions for preparing for AI and voice search: inhouse vs digital marketing agencies How he usse AI and voice search right now Finally Geoffrey gives us his top tip and key takeaway for our audience.  

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Om Podcasten

Listen to one of the world's most popular marketing podcasts, brought to you by brightonSEO every Tuesday. The Internet Marketing Podcast has been hosted for over 17 years, has been downloaded over 2 million times and now boasts more than 700 episodes. Featuring advice from some of the most respected marketers in the world, including Seth Godin, Tim Ferriss, Avinash Kaushik, Neil Patel, Brian Dean, Rand Fishkin and Joe Pulizzi, this is your home for learning the strategies and tactics that will help you in every stage of your marketing journey. Hosted on Acast. See acast.com/privacy for more information.