#487 How Data-Driven Automation Can Take Marketing To The Next Level: Interview with Magnus Unemyr

On today's Internet Marketing Podcast, Andy is joined by Marketing Automation Consultant, Magnus Unemyr to talk about marketing automation and how data-driven automation can take marketing to the next level.  On the show you'll learn:  - Some areas of marketing that AI can help with that you may not know about e.g. predictive pricing - How you can undertake marketing automation based on data from the Internet of Things - Magnus' predictions for the future of marketing automation - How AI based technologies can help with the automation of content generation Plus, Magnus provides his top tip/key takeaway. You can find Magnus' site here, his course on Marketing Automation here. Plus you can find his ebook here.  If you'd like to connect with Magnus, you can find him on Twitter here and on LinkedIn here.   

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Om Podcasten

Listen to one of the world's most popular marketing podcasts, brought to you by brightonSEO every Tuesday. The Internet Marketing Podcast has been hosted for over 17 years, has been downloaded over 2 million times and now boasts more than 700 episodes. Featuring advice from some of the most respected marketers in the world, including Seth Godin, Tim Ferriss, Avinash Kaushik, Neil Patel, Brian Dean, Rand Fishkin and Joe Pulizzi, this is your home for learning the strategies and tactics that will help you in every stage of your marketing journey. Hosted on Acast. See acast.com/privacy for more information.