#571 How To Create and Publish Survey-Based Research with Michele Linn, Co-Founder and Head of Strategy at Mantis Research

How do you know the right questions to ask to get the best survey responses?What's an ideal sample size for collecting survey data?How do you ensure the data you're collecting from surveys is credible?Surveys can be one of the best ways to identify thoughts, feelings, trends and topics that are critical to our business and marketing efforts. There are, however, many pitfalls in the process that can prevent you from gleaning useful and actionable insight from survey data.We must proceed with care and thoroughness and we have someone who can help!Joining me today on the podcast is Michele Linn, Co-Founder and Head of Strategy at Mantis Research. Michele helps us answer the questions above and shares her knowledge on 'How To Create and Publish Survey-Based Research'.CONNECT WITH MICHELE / MANTIS RESEARCH:https://mantisresearch.com/https://twitter.com/michelelinnhttps://www.linkedin.com/in/michelelinn/REFERENCED ON THIS EPISODE:https://contentmarketinginstitute.com/wp-content/uploads/2019/10/2020_B2B_Research_Final.pdfhttps://typesetcontent.com/blog/state-of-writing-research/https://buzzsumo.com/blog/9-things-marketers-need-to-know-about-original-research-in-2019-new-datahttps://www.sitevisibility.co.uk/content-promotion-guide-and-checklist/CONNECT WITH SCOTT:scott.colenutt@sitevisibility.comhttps://www.linkedin.com/in/scottcolenuttCONNECT WITH SITEVISIBILITY:https://www.sitevisibility.co.uk/https://www.youtube.com/user/SiteVisibilityhttps://twitter.com/sitevisibilityhttps://www.facebook.com/SiteVisibilityhttp://instagram.com/sitevisibilityFor all show ideas, guest recommendations and feedback email marketing@sitevisibility.com Hosted on Acast. See acast.com/privacy for more information.

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Listen to one of the world's most popular marketing podcasts, brought to you by brightonSEO every Tuesday. The Internet Marketing Podcast has been hosted for over 17 years, has been downloaded over 2 million times and now boasts more than 700 episodes. Featuring advice from some of the most respected marketers in the world, including Seth Godin, Tim Ferriss, Avinash Kaushik, Neil Patel, Brian Dean, Rand Fishkin and Joe Pulizzi, this is your home for learning the strategies and tactics that will help you in every stage of your marketing journey. Hosted on Acast. See acast.com/privacy for more information.