#632 How To Integrate Direct Mail with Digital Marketing w/ Dave Fink, CEO of Postie

In this episode we're joined by Dave Fink, CEO of Postie, to discuss how to successfully integrate direct mail and digital marketing.In this episode, we discuss:If it is easy to apply digital marketing skills to the discipline of direct mail advertising?Whether purpose-driven brandsare more open to utilising direct mail marketing?How difficult it is to track the success of direct mail campaigns?What can prevent SMEs from adopting sophisticated direct mail advertising?What lessons you can take from digital marketing and apply to direct mail? CONNECT WITH DAVE/POSTIE:https://postie.com/https://www.linkedin.com/in/davidlfink/  CONNECT WITH SCOTT:scott.colenutt@sitevisibility.comhttps://www.linkedin.com/in/scottcolenutt CONNECT WITH SITEVISIBILITY:https://www.sitevisibility.co.uk/ https://www.youtube.com/user/SiteVisibilityhttps://twitter.com/sitevisibilityhttps://www.facebook.com/SiteVisibilityhttp://instagram.com/sitevisibility If you have feedback, you'd like to be a guest, you'd like to recommend a guest or there are topics you'd us to cover, please send this to marketing@sitevisibility.com Hosted on Acast. See acast.com/privacy for more information.

Om Podcasten

Listen to one of the world's most popular marketing podcasts, brought to you by SiteVisibility every Thursday. The SiteVisibility Internet Marketing Podcast has been hosted for over 17 years, has been downloaded over 2 million times and now boasts more than 700 episodes. Featuring advice from some of the most respected marketers in the world, including Seth Godin, Tim Ferriss, Avinash Kaushik, Neil Patel, Brian Dean, Rand Fishkin and Joe Pulizzi, this is your home for learning the strategies and tactics that will help you in every stage of your marketing journey. Hosted on Acast. See acast.com/privacy for more information.