#677 Why Keyword Rankings Are Still a Terrible Measure of SEO Success in 2023

In this episode Scott explores the topic of keyword rankings and why they remain a terrible measure of SEO success in 2023.This episode is for all the marketers out there that just need a little third-party support in explaining why keyword rankings aren't a good meausre of success and the right way to approach measuring organic search performance.Do you still work in an environment where you're measured on keyword ranking performance? Need any extra help in demonstrating the right way to measure organic search performance?Let us know by Tweeting @SiteVisibility or emailing scott.colenutt@sitevisibility.com Hosted on Acast. See acast.com/privacy for more information.

Om Podcasten

Listen to one of the world's most popular marketing podcasts, brought to you by brightonSEO every Tuesday. The Internet Marketing Podcast has been hosted for over 17 years, has been downloaded over 2 million times and now boasts more than 700 episodes. Featuring advice from some of the most respected marketers in the world, including Seth Godin, Tim Ferriss, Avinash Kaushik, Neil Patel, Brian Dean, Rand Fishkin and Joe Pulizzi, this is your home for learning the strategies and tactics that will help you in every stage of your marketing journey. Hosted on Acast. See acast.com/privacy for more information.