Applying Product Discovery Techniques For Marketing: Interview with Martin Gontovnikas
On today's Internet Marketing Podcast, Andy is joined by Martin Gontovnikas (Gonto) VP of Marketing and Product at Auth0 to talk about how you can apply product discovery techniques in marketing.
On the show you'll learn:
- What the Angular framework is
- Martin's take on the main product techniques, Product Discovery and Product Delivery
- How you can apply Discovery in Marketing
- How interviews can help with this
- How you can apply Delivery in Marketing
Plus, as usual, Martin provides his top tip/key takeaway for the audience.
If you'd like to connect with Gonto, you can find his personal site here and you can also find him on Twitter here.
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