Six Sells Shorts: Marrying scale with 1-2-1 messaging in sales
How do you marry the need for scale in your sales messaging, with the 1-2-1, more personalised, bespoke communications?
I'll give you my thoughts on that in these 7 minutes.
The inspiration for this new, shorter format was a question I was asked after publishing the interview with Barney Worfolk-Smith on the state of B2B sales.
When asked a question that doesn't have a simple answer, I often reply with a voice note in Slack, WhatsApp or wherever.
It's quicker, easier and more personable. I decided to trial publishing those voice notes to a wider audience, to see if they were helpful to people other than the author of the question.
Please let me know your thoughts - if these shorter voice notes are helpful I'll continue them, if not, I will stop! 🧡
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Six Sells is a B2B Communication agency for sales and marketing leaders.
We offer bespoke training, consulting, or done-for-you services that can help you with your B2B sales and marketing efforts.
Email hello@sixsells.co.uk for more information, and Karen or Mike will get back to you right away.
www.sixsells.co.uk