017: Nir Eyal, Bestselling Author of Indistractable & Hooked, Teaches us how to manage our days to prioritize sleep (7 days a week!) in a highly distractable world. *Spoiler: It is possible!
Prioritizing sleep is a big deal in the 21st century. How do we become Indistractable when we are hooked on so many gadgets and gizmos? My guest literally wrote the books on both of these topics! These works have made a difference in my life, and it was such an incredible opportunity to get to interview such a tremendous thought leader in the world of behavioral change. One of the biggest problems that clients at Sleep Is A Skill face is how to manage their days so that they feel that they can genuinely be OFF and relax in the evenings before sleep. In this episode, we will explore exactly how to become Indistractable so that you can honor your word to yourself to show up to be, as Nir puts it, “available” for sleep when you said you would, consistently. Additionally, when you get into that bed at the time you said, have you managed your day in such a way that you have peace of mind to be fully at ease in the activity that you are doing...sleeping! GUEST BIO: Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. Nir previously taught as a Lecturer in Marketing at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. Nir co-founded and sold two tech companies since 2003 and was dubbed by The M.I.T. Technology Review as, "The Prophet of Habit-Forming Technology." He is the author of two bestselling books, Hooked: How to Build Habit-Forming Products and Indistractable: How to Control Your Attention and Choose Your Life. Indistractable received critical acclaim, winning the Outstanding Works of Literature (OWL) Award as well as being named one of the Best Business and Leadership Books of the Year by Amazon and one of the Best Personal Development Books of the Year by Audible. The Globe and Mail called Indistractable, "the best business book of 2019." In addition to blogging at NirAndFar.com, Nir's writing has been featured in The New York Times, The Harvard Business Review, Time Magazine, and Psychology Today. Nir is also an active investor in habit-forming technologies. Some of his past investments include Eventbrite (NYSE:EB), Anchor.fm (acquired by Spotify), Kahoot! (KAHOOT-ME.OL), Refresh.io (acquired by LinkedIn), Product Hunt, Marco Polo, Presence Learning, 7 Cups, Pana, Byte Foods, FocusMate, and Shadow. Nir attended The Stanford Graduate School of Business and Emory University.