SPB 100: The Barber's Brief - Celebrating Our 100th Episode

This is a special episode of the Barber's Brief, where Marc and Vassilis celebrate their 100th episode of the Sleeping Barber Podcast, while still diving into the latest marketing and business news. A small twist to the marketing moment, where they spotlight the Podcast, its origin, vision and direction moving forward. Enjoy the show! Follow our updates here: ⁠⁠https://www.linkedin.com/company/sleeping-barber/⁠⁠ Get in touch with our hosts: Marc Binkley: ⁠⁠https://www.linkedin.com/in/marcbinkley/ Vassilis Douros: ⁠⁠https://www.linkedin.com/in/vassilisdouros/⁠ Timestamps: 00:00 - Introduction 03:32 - US Black Friday Results 06:34 - Jaguar's Bold Rebranding 10:36 - Critique of Jaguar's Marketing Strategy 20:20 - DOJ Recommendations for Google. Sell Chrome! 27:24 - Marketing Moment: Our Podcast In The News Links: US Black Friday Spending In store & online rose by 3.4% https://www.reuters.com/business/retail-consumer/black-friday-data-shows-us-shoppers-spent-108-bln-online-2024-11-30/ Jaguar releases a concept for its new EV model after a controversy over its rebranding — which didn't feature a car. Link: https://www.businessinsider.com/jaguar-releases-concept-car-after-controversial-rebranding-campaign-woke-2024-12 Advertising Malpractice at Jaguar - Roger Martin https://rogermartin.medium.com/strategy-branding-30fcb644ecc8 DOJ: Google must sell Chrome to end monopoly Link: https://techcrunch.com/2024/11/20/doj-google-must-sell-chrome-to-end-monopoly/

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Ready to rethink business strategy and supercharge your marketing game? Join hosts Marc Binkley and Vassilis Douros as they break down big questions at the crossroads of strategy, marketing effectiveness, and creative impact. From real-world case studies to hot-off-the-press business news, each episode dives deep into how modern companies navigate complexity. Plus, interviews with global thought leaders bring you fresh insights and actionable strategies to drive growth and build unforgettable customer experiences. This is your backstage pass to smarter thinking and better business results.