Internal Communications That Connect

Episode Overview In episode 11 Andy Goram is joined by Katy Kurn of Showoff Communications to chat about the secrets of creating internal communications that really connect with your internal audience. Billions of pounds and work-hours are spent crafting customer communications that aim to cause an emotional response, but normally far less effort is put into trying to get the same response from your people.   In this conversation, Katy and Andy discuss audience planning, segmentation, story-telling, the use of familiar language and how The Three Little Pigs makes for a perfect communication template, amongst many other things. As always, 3 helpful Sticky Notes are left behind at the end to help you make an impact with your internal communications, today. Join The Conversation Find me on LinkedIn here Follow the Podcast on Instagram here Follow the Podcast on Twitter here Check out the Bizjuicer website here Download the podcast here Useful Links Follow Katy Kurn on LinkedIn here Follow Showoff Communications on Facebook here Follow Showoff Communications on Twitter here Visit the Showoff Communications website here Full Episode Transcript Get the full transcript of the episode here

Om Podcasten

Sticky From The Inside is the go-to podcast for anyone looking to transform their workplace into a thriving, competition-crushing powerhouse. We’re on a mission to change the fact that 65% of employees worldwide are disengaged from their work—because that’s not just bad for business, it’s a waste of time and talent. Each episode, we bring you dynamic conversations with global experts, thought leaders, and innovative thinkers who share their strategies, stories, and secrets for building a “Stickier Business”—a place where employees are passionate, customers are loyal, and success is the norm. If you’re ready to boost employee engagement, create an unbeatable workplace culture, and lead with impact, tune in and discover how to build a business that people love from the inside out.