817: Walking Away from 45k Followers: Lessons I’ve Learned from Starting Over on Instagram

Smart businesses continuously review and revise their social media marketing strategy based on what’s currently working. Have you ever thought about starting your Instagram page from scratch? Maybe you want to separate your brand and your personal life, or you’re curious if taking a more niche approach can help you reach your core audience. Either way, it’s difficult to know what the results will be without actually taking action and running an experiment. In today’s episode, I’ll walk you through my decision to start a new Instagram page and why I was willing to walk away from 45,000 followers. Tuning in you’ll hear about my Instagram journey, follower growth, and what my findings were from this wild experiment.  Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes, go to thestrategyhour.com.

Om Podcasten

Join our twice-weekly show as host Abagail Pumphrey, CEO of Boss Project, shares proven business strategies, expert interviews, and no-fluff advice for growing an online business—your way. With millions of downloads and recognition from INC & Forbes as one of the best podcasts for entrepreneurs, this podcast is a must-listen for small business owners, service providers, course creators, and digital product sellers ready to take their business to the next level. Discover how to: ✔ Launch digital products & online courses that convert ✔ Build a profitable email list that drives daily sales ✔ Create simple, effective sales funnels & automations that sell for you ✔ Design sustainable marketing systems that actually work—without burnout No gimmicks. No outdated tactics. Just real strategies that help you create more income and impact. 📌 Grab free resources & show notes at bossproject.com/podcast