936: Your Math Teacher Lied: The Science of Business Growth (Test, Optimize, Repeat!) with Jess O’Connell

Real success comes from experimentation, not perfection. If you’ve ever wondered why your business isn’t working even when you’ve done everything right, then this episode is for you! Hear why A plus B does not equal C in business and how learning to think like a scientist will help you stop overthinking, start testing, and finally scale with confidence!  Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! Today, I am joined by Jess O’Connell, otherwise known as the Launch Scientist, to discuss the science behind business growth. Jess is a course creation and launch strategist who helps experts package their brilliance with binge-worthy, revenue-generating courses. With a background in science, she approaches business as if it’s a science experiment. She’s here today to help you make data-driven decisions that will actually move the needle!  Episode Highlights How the Education System Creates Overthinkers [0:07:03]  Detaching from the Outcome [0:22:50] Practical Tips for Experimenting in Business [0:34:53] How to Stay Focused on What’s Worthwhile [0:42:22] Our Sponsors: FreshBooks get 70% off for 4 months TheContractShop get 30% off your first order Thank you for listening! Please subscribe, rate, and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes, go to bossproject.com/podcast.

Om Podcasten

Join our twice-weekly show as host Abagail Pumphrey, CEO of Boss Project, shares proven business strategies, expert interviews, and no-fluff advice for growing an online business—your way. With millions of downloads and recognition from INC & Forbes as one of the best podcasts for entrepreneurs, this podcast is a must-listen for small business owners, service providers, course creators, and digital product sellers ready to take their business to the next level. Discover how to: ✔ Launch digital products & online courses that convert ✔ Build a profitable email list that drives daily sales ✔ Create simple, effective sales funnels & automations that sell for you ✔ Design sustainable marketing systems that actually work—without burnout No gimmicks. No outdated tactics. Just real strategies that help you create more income and impact. 📌 Grab free resources & show notes at bossproject.com/podcast