Episode 41: Interview with William McDonough on the Cradle to Cradle economy

William McDonough is a globally recognised leader in sustainable development. His books Cradle to Cradle: Rethinking the Way we Make Things, co-authored with chemist Michael Braungart and followed up in 2013 by The Upcycle: Beyond Sustainability – Designing for Abundance, are seminal texts in the circular economy movement. Originally trained as an architect, McDonough firmly...

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The Sustainability Agenda is a weekly podcast exploring today’s biggest sustainability questions. Leading sustainability thinkers offer their views on the biggest sustainability challenges, share the latest thinking, identify what’s working --and what needs to change -- and think about the future of sustainability.