The Year-End Appeal...It's Not Impawsible

In this episode, Brad, Dan, and Jamie from The FOCUS Group bring a mix of humor and expertise to tackle a crucial topic in nonprofit fundraising: year-end appeals. Fundraising can feel daunting—Who should you target? What's the best way to execute your strategy? How do you follow up effectively? Join us as we break it all down, share actionable insights, and offer practical tips to help make your year-end fundraising campaigns more manageable—and successful. TheFOCUSGroup.com

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Taking Donors Seriously® is a time-tested, sustainable framework for relational fundraising. Hundreds of nonprofits and schools have used TDS over 30+ years to successfully raise the funds that are critical to their missions. Brad Layland, CEO of The FOCUS Group shares insight, stories, and tips on this podcast.